What Are Local Service Ads? 

Overview: Local Service Ads (LSAs) appear at the top of Google search results in response to relevant user searches.

Differences from Traditional Search Ads: LSAs are exclusively for businesses offering local services (e.g., electricians, plumbers, lawyers, cleaners, dentists). LSAs have top placement above other search results.

Advantages: Enhanced visibility. Verified business status (Google certification check mark) increases credibility. Call-only ads are featured, and businesses are charged per call, not per click.

Eligible Business Categories: Covers various local service providers. Find eligible businesses